The key to success is not purely who’s the smartest, who’s the best, but also who can say with conviction, “I deserve it.” The entire concept is wrapped up in one phrase: “Why not me?”

There are agencies who are good losers, places where losing is not only accepted, it becomes part of the culture, it is expected. That is debilitating. Don’t let that happen to you. At Deutsch we go into every pitch assuming we are the Yankees. It’s amazing what happens when you go into a room of smart, hungry people and say, “Failure is not an option.” People are galvanized.

You can be hard on people as long as you’re just as hard on yourself.

Chicks dig the long ball.

I’ve always managed by walking around. Any CEO or leader who spends the majority of his time in his office is not doing his job.

Failure is not an option on this one.

The passion, the competitiveness, the swinging for the fences, it adds up.

“Why not me?” You can’t just say it, you’ve got to own it.

I needed to be backed into a corner in order to get true motivation.

The failure-dichotomy principle: failure is good. Failure is not an option. Balance those in your brain.

That outgrowth of arrogance comes at a price: some people don’t like is. I take responsibility for that.

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Alexandra Jaye

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